Marketing, Brand Visibility and Public Relations
- Connecting your business with valuable contacts
- Strategic pitching to media platforms with potential features in blogs, podcasts and magazines
- Strategize and create marketing content/messaging for collateral, video and social media
- Potential partnership opportunities for your business
- Create and implement marketing campaigns for your brand/company
- Creative press releases
How will this help you grow?
Having your brand gain visibility as well as securing possible media features, will help to gain potential customers, grow your business credibility and platform.
Advocacy/Community Relations – Women’s Issues
- Work with organization/company to identify goals
- Strategize an education and outreach plan within communities
- Execute outreach plan
- Connect with potential partners and advocates
How will this help you grow?
Working with The She Shift to help with your advocacy and outreach, will help to disseminate your goals and mission within communities and connect you with those who have an interest in your mission.
NEW
The “She Shifter” Video Series
Are you a “She Shifter” aka a woman who has a company, product, organization or cause that you feel is having a positive impact on the world and you would like to share via The She Shift website and social media network? Here’s an opportunity to promote yourself, business or organization and give advice to other women.
How it Works:
Record a brief video introducing yourself, your company, organization or product. Include the following: What’s your “why”? What advice would you offer another businesswoman or younger female?
Email your video, bio and links to The She Shift, and have your information shared with thousands of people via The She Shift platforms.
Receive a free audio guide from The She Shift.
How will this help you grow?
We are seeing more video content utilized to help people share their message. This is a chance for you to promote your mission, business or organization and to be an inspiration for other women. It’s a She Shift “shout out” for amazing women doing incredible things and for you to gain visibility and potentially create new connections.
Female Superheroes – Empowering Videos for Kids
-
Educational video content featuring the characters, as a resource for children
-
Eight total videos; one overview video of all the characters and a three to five minute video for each character as well
-
Each character video includes a description of the female superhero, a lesson regarding the quality or value that she represents and an activity
-
Activity worksheet for each character, that correlates with the activity in each video and a Certificate of Achievement; both available upon request
How will this help empower kids?
Part of the mission with The She Shift is to not only empower women, but the next generation as well. With that goal in mind, The She Shift created an original line of female superheroes. The goal with these videos and characters is to provide these positive resources to parents and teachers, and to partner with companies and organizations who align with The She Shift’s mission. The videos are available for rent here https://vimeo.com/ondemand/inspirationicons and are also available to license.
INSPIRATION ICONS NEW COLLABORATION!
As a healthy initiative for children, The She Shift LLC is collaborating with HealthyMe Living to provide a healthy snack box for children that is centered around The She Shift’s female superhero characters; Inspiration Icons. Inspiration Icons promote diversity, empowerment and positive physical and mental wellness. Each character represents qualities and values including: confidence, wellness, kindness, leadership, integrity, positivity, and success/following dreams and goals.
Within each Inspiration Icons’ healthy snack box, there is a card with a promotional code for 10% off of the Inspiration Icons’ videos and a link to the videos where children will learn about each character and a lesson in the important qualities and values that they represent. The She Shift and HealthyMe Living are hoping to encourage positive physical and mental wellbeing with this initiative.
Link to snack box https://www.healthymeliving.com/collections/one-time-box/products/limited-edition-she-shifts-female-superhero-box
*Disclaimer: Inspiration Icons’ healthy food box and videos are not intended to suggest medical advice or information as it relates to physical or mental health. Snack items may contain allergens. Please read label carefully. Thank you.
Speaking Topics:
Melissa’s Journey Through Entrepreneurship: Her Story, Inspiration and Advice for Following Your Passions
The She Shift – How the World is Shifting for Women in Business and Inspirational Advice from 25 Female Leaders
Guide to Entrepreneurship and Marketing Your Business – Steps to Succeed in Owning Your Own Company
Women Leadership and Workplace Wellness – The Future of How Wellness and Leadership Coincide and a Guide to Becoming a Great Female Leader
The She Shift’s Guide to Girl Power – A Presentation for Girls Regarding Confidence
How will this help you grow?
Melissa Clark has years of experience, knowledge and business resources. Whether you have Melissa speak at an event or via a webinar, your audience will gain insight, information and inspiration to utilize in life and business.
